the macaron (yes, just one "o")

it is about time that san francisco got its own little piece of paris.  while gay paree may have pierre herme, we san franciscans now have paulette macarons.  it’s the second location for this cute little bakery (the first being in beverly hills), which serves up macarons in over a dozen different flavors.  if you’re imagining a coconut crusted cookie, you’re thinking of macaroon, two o’s.  i’m talking about the one “o” french macaron, two cookies made of egg whites and almond flour sandwiching a delicious dollop of cream or ganache.  it’s unlike any other cookie you’ve had and once you’ve tasted one, you’ll never think of a cookie in the same way.  

so after being a loyal lover of the macaron for many years, i was ecstatic to find a new bakery in hayes valley dedicated solely to the french macaron. when i first entered paulette, i didn’t know whether to think of it as an edible jewelry store or candy store for adults.  with delicate sandwich cookies displayed in glass cases like bright color jewels, it really is every girl’s dream come true.

two saturdays when i stopped in for my second visit, i got to sit down with the extended paulette family.  i picked up eight macarons (eaten all in one sitting) in unique flavors such as new orleans praline, violette casis and jasmine tea.  these traditional french pastries were light yet full of delicious flavor.  they also sent me away with some marriage freres tea, a french tea company that has been sourcing its tea leaves from asia since 1854.  some claim this is the best tea in the world, and paulette is one of the few places in san francisco to serve up these fragrant cups of warmth.  who can really argue with one of the finest teas in the world, paired with one of the finest parisian treats in san francisco? 

paulette macarons is located in hayes valley, 437 hayes street @ gough.

Comments

[nova]

those look amazing! sure makes me wish I were heading SF sometime in the near future. :)

[Kitchen M]

Wow, I've got to visit the store. They are so cute especially presented in many different colors!
I actually have been drinking marriage freres tea, which was given to me as a gift and I absolutely love it!

[My Sweet & Saucy]

I so wish I could go there right now! Those looks so incredible!

[Olga]

I think I shall book my flight to San Francisco right this very minute!! Gorgeous photos.

You know, I had pretty good macarons at a little bakery located at the Ferry Building.

[Jess]

you must be thinking of miette. they have delicious macarons as well. i always treat myself to a vanilla and chocolate one whenever i'm there.

[kko]

Wow, the colors of those are amazing! To think, I've never had a macaron before!

[Boilr]

hey now, macaroOns also come in delicious chocolate chip, among other flavors...

although, to be fair, these do look delicious.

[Dessert Darling]

Wow, what gorgeous photos! And you did such a great job writing about your experience with Paulette macarons! I love you blog! I discovered it because I critique and review desserts with a 5-cherry system and was about to give these macarons an enthusiastic 5 cherries!

[Dessert Darling]

Hi! Me again :) I can't find a way to contact you directly, so I'll just ask here.. may I use your photo for my blog?? I'll certainly credit you ;)

Thanks!

www.DessertDarling.com

[Jordans 5]

We don’t always get our hopes and dreams, and we don’t always get our own way.
But don’t give up hope, because you can make a difference one situation and one person at a time.

[air jordans]

The Antarctic penguins are dying, we will go to save it